tier2digihouse.com

Our Courses

Marketing wizard

Become the Next Gen Digital Marketer - Freelance & Freedom

About the Course

Master everything you need to thrive in the digital world branding, design, websites, social media, performance marketing, cinematography, and video editing. A complete program built to help you freelance with confidence and create a career full of freedom.

This Course Includes

Course Syllabus

Introduction to CMS and WordPress fundamentals; Installing WordPress, overview of dashboard and settings

Install WordPress on local/server, basic configuration, dashboard navigation

WordPress theme basics; choosing themes, child themes, customization options

Install and customize a responsive theme; work with menus, widgets, headers, footers

Introduction to Elementor; Elementor interface, widgets, layouts, templates

Build pages with Elementor: Home, About, Services; use templates and widget customization

WooCommerce overview; setting up WooCommerce, product types, store settings

Set up WooCommerce store: add products (simple, variable, digital), configure payments and shipping

WooCommerce extensions and marketing tools; coupons, sales, tax & shipping configurations

Create coupons, set tax rules, configure shipping zones, test order process

SEO basics for WordPress/WooCommerce; SEO plugins (Yoast/RankMath), site speed and optimization

Implement SEO best practices on site: optimize pages, metadata, image compression

WordPress plugins essentials; plugin management, security, performance

Install and configure must-have plugins: security, contact forms, caching

Customizing WordPress with code basics; HTML, CSS, PHP snippets, template hierarchy

Make simple stylesheet changes, customize templates for header/footer, add custom code snippets

Website analytics; setting up Google Analytics, tracking WooCommerce conversions

Integrate Google Analytics, set goals, view reports, analyze traffic and conversion data

Website security, backups, and maintenance practices

Configure backups and security plugins, perform site updates, uptime monitoring

Website launch checklist and troubleshooting

Plan and build a full-fledged WooCommerce e-commerce website for a fictitious brand

Configure products, payment gateways, shipping, coupons, and promotions

Design custom pages using Elementor for an optimized user experience

Optimize SEO and analytics integration

Secure and test website performance and responsiveness

Launch and present the completed website project

James Cordenn

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Luna Holsten

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George Lawson

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Windy Thomas

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